Event Management and Sustainability by Razaq Raj, James Musgrave

By Razaq Raj, James Musgrave

Sustainable administration is a crucial attention for companies and corporations, and the big variety of tourism occasions happening requiring amenities, strength, shipping, humans and lots more and plenty extra makes sustainable occasion making plans a substantial precedence. by way of mega occasions, activities occasions, meetings and fairs, this e-book makes use of top perform case reports to demonstrate sustainable administration matters and sensible concerns that managers have to follow, supplying a necessary reference for researchers and scholars in rest and tourism.

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While some events are autonomous and financed entirely through participation or entrance fees, other events may offer a programme providing free access to the public (Burgan and Mules, 2001). Examples include street parades, open-air markets and religious celebrations. 1. Return on investment versus return on objectives. Return on investment (ROI) is a performance measure used to evaluate the economic efficiency of an investment or to compare the efficiency of a number of different investments (Investopedia, 2008).

For years the main sponsor has been the local car dealership. However, the agreement has expired. Furthermore, the new mayor of Summerville has aired her interest in bidding for a national sport event. The bid process is expensive and ‘your’ event will need to fight for funding over the same budget. In addition, there are false rumours that the event organization receives a significant amount of money in funding and 30 C. Smith-Christensen sponsorship, but that most of it goes to running the executive committee.

139). However, as pointed out by Solberg and Preuss (2005, p. 139), ‘in an ideal (rational) world, however, the government would only be willing to support [an] activity as long as the aggregate socio-economic return exceeds the socio-economic costs’. Yet, due to the difficulty in estimating the holistic impacts of events, and more specifically the challenge of applying meaningful measures to less tangible impacts, emphasis has been put on economic aspects such as an event’s ability to attract non-local visitors who by their expenditures contribute to the local economy.

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